Blog – 3 Column
I Run an Indie Music Site. And Yes, I’m Totally Disillusioned With Digital
The following comes from Tyler Hayes, a music enthusiast and owner of indie-focused site Liisten. He’s hit a digital wall. “I’d like to think I was optimistic rather than naive, but call it what you will. Digital music, in its raw form of audio files, was supposed to liberate artists from the shackles of onerous […]
Before You Crowdfund, Kickstart, or Otherwise Ask Fans for Money, Please Read This
The music world just had a ‘moment,’ and it was brought to you by Amanda Palmer. Which almost guarantees a huge increase in artist pitches, music projects, and other music-themed Kickstarter ideas ahead. Which, in turn, almost guarantees an influx of Kickstarter failures ahead.
The Four P’s of Playing Live Shows: Post-Show
Dave Cool is the Director of Artist Relations for musician website and marketing platformBandzoogle. Twitter: @Bandzoogle | @dave_cool The “Four P’s” is a term used to describe the traditional Marketing Mix: Product, Price, Placement, and Promotion. I’m borrowing from that expression to talk about the Four P’s of Playing Live Shows: Preparation, Promotion,Performance, and Post-Show. This series of blog […]