A new generation has spoken and access (streaming any music in the world from ‘the cloud’) will win out over ownership (collecting a finite number of songs as CDs or files), just as personal radio (interactive Internet radio streaming) is replacing AM/FM. This is no longer debated by the informed, but accepted as a matter […]
10 Steps For Mixing With Mastering In Mind Facebook Twitter Email Scoop_AK_MM_1.jpg One of the things that mastering pros complain about is that so few mixers actually think about how the things they do while mixing might affect mastering. Mastering is the final creative place in the production process where a mix can be altered, […]
MUSIC IS CENTRAL TO THE COMPANY’S BRAND IDENTITY, BUT ITUNES HAS GOTTEN STALE. HOW BEATS COULD BRING COOL BACK TO CUPERTINO As the child of an elementary school teacher, I was able to borrow a Macintosh desktop computer from the library every summer. But even at the age of nine, I was keenly aware that […]
Being an entrepreneur is hard work. It takes dedication, respect, and a little patience to finally see ones’ dreams come to fruition and profit off of the product that an individual has invested their time in. Follow these 25 common rules in order to be on the path to success as a professional entrepreneur. Like […]
Motivation continues from day 1 till the end. There are times some people get weary, tired, and discouraged. But here are 21 ways to keep the motivation going for days, months, and years to come. 1. Necessity. This one is incredibly underrated which is why I put it first. You have bills that have to […]
Many engineers overlook the attack and release controls on a compressor but they can affect the sound more than you think, especially during mastering. In the latest edition of The Mastering Engineer’s Handbook, I outline what these controls can do when used across a full mix either during mixing or mastering. “The key to getting […]
The RØDE iXY is the ultimate recording microphone for iPhone® and iPad®. With up to 24-bit/96k* recording and on-board high-fidelity A/D conversion, your iXY recordings are rich, smooth and accurate. At the heart of the iXY is a matched pair of ½” cardioid condenser capsules, fixed in a perfect 90 degree ‘near-coincident’ alignment. This results […]
Turns out California packed on some pretty good economic muscle last year, generating the world’s eighth biggest economy in terms of gross product, according to a World Bank analysis. Last year California’s gross state product of goods and services totaled $2.2 trillion, up from $2 trillion in 2012. The state moved past Italy and the […]
